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Aquafresh is one of the leading brands that operate in Large and Small groceries. The task was to uplift the image and make Aquafresh resonate a bit more strongly amid several me-too brands and established players. Tasked with rebranding, the scope involved: 

  • Logo & Label Refresh

  • Product Packaging

  • Strategic recommendation to create product differentiation

  • Product Placement recommendation and collaterals

  • Van Design

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