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Aquafresh is one of the leading brands that operate in Large and Small groceries. The task was to uplift the image and make Aquafresh resonate a bit more strongly amid several me-too brands and established players. Tasked with rebranding, the scope involved:
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Logo & Label Refresh
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Product Packaging
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Strategic recommendation to create product differentiation
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Product Placement recommendation and collaterals
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Van Design
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